TV used to be the place where businesses would want their ads to play. They could reach thousands upon thousands of people right in their own living rooms. But going into 2019, fewer companies will be putting their money into TV ads and instead turning to Youtube ads. Not only are Youtube ads less expensive than prime time TV ads, but they reach more people.
Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.

^ Semenov, Alexander; Alexander Nikolaev; Alexander Veremyev; Vladimir Boginski; Eduardo Pasiliao (2016). Analysis of Viral Advertisement Re-Posting Activity in Social Media. Computational Social Networks. CSoNet 2016. Lecture Notes in Computer Science, Vol 9795. Lecture Notes in Computer Science. 9795. pp. 123–134. doi:10.1007/978-3-319-42345-6_11. ISBN 978-3-319-42344-9.
A trick banner is a banner ad where the ad copy imitates some screen element users commonly encounter, such as an operating system message or popular application message, to induce ad clicks.[34] Trick banners typically do not mention the advertiser in the initial ad, and thus they are a form of bait-and-switch.[35][36] Trick banners commonly attract a higher-than-average click-through rate, but tricked users may resent the advertiser for deceiving them.[37]
Social media is one of the most effective ways to connect with your audience. And, it will make it much easier for people that “like” your website to learn about new content that’s published on your blog – plus, getting the word out about money saving opportunities via a tweet or a post is an excellent way to re-engage shoppers that were on the fence.
Don’t waste time searching for numbers when the data you need to drive more referrals is in Ambassador. Our solution provides you with powerful, yet intuitive, tools to analyze actionable performance data and optimize your entire referral program to increase ROI. From split-testing and conversion rates by channel and program, our intelligent platform empowers you with the tools to:

Content marketing: Writing articles or blog posts related to your business and submitting them to be published on other websites is another great way to reach your target market for free. Although mass distribution of a single article across the web doesn't have the same SEO benefits it once had, submitting exclusive articles to a specific site can still reap many rewards including SEO, boosting your credibility, and reaching a market that might not otherwise know about you. Because writing can be time-consuming, you may want to consider how you can repurpose what you write into other forms of content or with new angles for other audiences.


Interpersonal relationships have been crucial to the success of Murphy’s program. She frequently consults with top affiliates directly to keep communication open. She’ll also adjust her product mix and merchandising to increase conversion rates to drive mutual profitability and long-term value. CrazyForBargains takes these key steps to stay active in the affiliate community:
The reason to make use or virality, the ease in spreading and sharing, is however a double-edged sword. We cannot forget that in this type of campaign, a large part of the control falls into the hands of the users, and we risk the message being misinterpreted or parodied. On the other hand, a successful viral campaign can work miracles for your brand’s results.

Affiliates were among the earliest adopters of pay per click advertising when the first pay-per-click search engines emerged during the end of the 1990s. Later in 2000 Google launched its pay per click service, Google AdWords, which is responsible for the widespread use and acceptance of pay per click as an advertising channel. An increasing number of merchants engaged in pay per click advertising, either directly or via a search marketing agency, and realized that this space was already occupied by their affiliates. Although this situation alone created advertising channel conflicts and debates between advertisers and affiliates, the largest issue concerned affiliates bidding on advertisers names, brands, and trademarks.[39] Several advertisers began to adjust their affiliate program terms to prohibit their affiliates from bidding on those type of keywords. Some advertisers, however, did and still do embrace this behavior, going so far as to allow, or even encourage, affiliates to bid on any term, including the advertiser's trademarks.
At this point, the consumer is weighing their options and deciding on the purchase. Therefore, the goal of this kind of video is to make your audience visualize themselves using your product or service — and thriving. There’s a reason 4X as many customers would rather watch a video about a product than read about it. Videos are able to display functionality and leverage emotions in ways a product description never could.
"I was looking over the link reports for (our site) recently. I just wanted to tell you and your team that I was especially impressed with the quality of links acquired over the last few months. I mean, they're completely stellar. So many of them have been older domains receiving plenty of edu and gov backlinks. I am very impressed! Ninjas, indeed! So I wanted to pass that on because I feel everyone deserves to know when they are appreciated. And I totally appreciate you guys. :))) Whenever someone who actually has an internet marketing budget asks me about SEO services, I always rave to them about my experience with the Ninjas (well...as long as they're not in any of the same verticals as I am!) Thanks again for all the time and effort." Dan C.
"Redeal is a powerful tool that works really well for our business. With a few simple commands we can launch new offers and deals for our customers to share with their friends. A simple and easy-to-use interface for creating referral offers, useful statistics for following up and a great customer success team that are always helpful when we need them. We are very happy with Redeal and I can really recommend working with them!"
"You couldn't attach yourself to anyone better than Jim. As far as I'm concerned he's worth EVERY penny he will charge you. Jim is a straight shooter, goes above and beyond when called for, and will be committed to the things he tells you he can do. My business has exploded on the internet and I don't plan on looking back. Jim will tell you what he can deliver and I feel like he is one of the nicest, most down to earth business people I've ever dealt with." Fred J.
While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.

This blog provides general information and discussion about email marketing and related subjects. The content provided in this blog ("Content”), should not be construed as and is not intended to constitute financial, legal or tax advice. You should seek the advice of professionals prior to acting upon any information contained in the Content. All Content is provided strictly “as is” and we make no warranty or representation of any kind regarding the Content.
E-mail marketing databases: Consists of the transfer of data from registered users who are interested in a matter related to the product offered by the merchant. The advertiser must know well the specific public and the type of customer so that the affiliate can make better use of its database. The most commonly used type of commission is the cost per thousand impressions (CPM).

We respectfully disagree. While you can't guarantee a piece of content will go viral, you can certainly build in viral characteristics that dramatically improve your odds. At Viral Shot, we have created numerous pieces of content for clients that have gained significant traction, generated thousands of leads and helped spread brand awareness. We do have a fairly simple formula that works very well.
The implementation of affiliate marketing on the internet relies heavily on various techniques built into the design of many web-pages and websites, and the use of calls to external domains to track user actions (click tracking, Ad Sense) and to serve up content (advertising) to the user. Most of this activity adds time[citation needed] and is generally a nuisance to the casual web-surfer and is seen as visual clutter.[citation needed] Various countermeasures have evolved over time to prevent or eliminate the appearance of advertising when a web-page is rendered. Third party programs (Ad-Aware, Adblock Plus, Spybot, pop-up blockers, etc.) and particularly, the use of a comprehensive HOSTS file can effectively eliminate the visual clutter and the extra time and bandwidth needed to render many web pages. The use of specific entries in the HOSTS file to block these well-known and persistent marketing and click-tracking domains can also aid in reducing a system's exposure to malware by preventing the content of infected advertising or tracking servers to reach a user's web-browser.[citation needed]

Companies often use email marketing to re-engage past customers, but a “Where’d You Go? Want To Buy This?” message can come across as aggressive, and you want to be careful with your wording to cultivate a long-term email subscriber. This is why JetBlue’s one year re-engagement email works so well -- it uses humor to convey a sense of friendliness and fun, while simultaneously reminding an old email subscriber they might want to check out some of JetBlue’s new flight deals.

Yes is the short answer. Any time you are planing on generating money, you should have a plan. No plan means no real focus. There may be some 1/1000 percent of a chance you will succeed, but I haven't met them yet. If you have already started and have generated an income, record how. Doing so will give you material for use in expanding your business faster.
Email marketing is the practice of nurturing leads and driving sales through email communications with your customers. Like social media, the goal is to remind users that you’re here and your product is waiting. Unlike social media, however, you can be a lot more aggressive with your sales techniques, as people expect that email marketing will contain offers, product announcements and calls to action.

Display advertising - As the term infers, Online Display Advertisement deals with showcasing promotional messages or ideas to the consumer on the internet. This includes a wide range of advertisements like advertising blogs, networks, interstitial ads, contextual data, ads on the search engines, classified or dynamic advertisement etc. The method can target specific audience tuning in from different types of locals to view a particular advertisement, the variations can be found as the most productive element of this method.

The inbound methodology is the marketing and sales approach focused on attracting customers through content and interactions that are relevant and helpful. Each video you create should acknowledge your audience’s challenges and provide a solution. Looking at the big picture, this content guides consumers through the journey of becoming aware of, evaluating, and purchasing your product or service.
E-mail marketing databases: Consists of the transfer of data from registered users who are interested in a matter related to the product offered by the merchant. The advertiser must know well the specific public and the type of customer so that the affiliate can make better use of its database. The most commonly used type of commission is the cost per thousand impressions (CPM).
Adam Enfroy is the Affiliate Partnerships Manager at BigCommerce. With 10+ years of experience in digital marketing, ecommerce, SEO, web development, and selling online courses, he is passionate about leveraging the right strategic partnerships, content, and software to scale digital growth. Adam lives in Austin, TX and writes about building your online influence by scaling your content and affiliate marketing strategies on his blog.
"Convert" videos may include a webinar filled with tactical advice, product demos sent via email, landing page promotional videos, case studies, or more in-depth explainer and how-to videos. For example, while an "attract" video might provide a quick tip for nailing a sales pitch, a "convert" video could be an animated explainer video that breaks down the inbound sales methodology.

I've been using Michael's approach for over a year now and the results are nothing short of amazing.... He really helped me elevate my network, get more referrals and uncover new ways of generating leads. A few days ago, I attended the Referral Blueprint Training workshop and learned even more about how to systemize generating referrals and make it a daily habit. Excited to see how it'll all unfold! :) Lihat Lagi
'The influencers in order to communicate marketing messages to the audiences you seek to reach'.[36] In business, it is indicated that people prefer interaction with humans to a logo.[37] Therefore, it seems that influencers are on behalf of a company to build up a relationship between the brand and their customers. Companies would be left behind if they neglected the trend of influencers in viral marketing, as over 60% of global brands have used influencers in marketing in 2016.[38] The influencer types come along with the level of customers' involvement in companies' marketing.[39] First, unintentional influences,[40][39] because of brand satisfaction and low involvement, their action is just to deliver a company's message to a potential user.[41] Secondly, users will become salesmen or promoters for a particular company with incentives.[40][39] For example, ICQ offered their users benefits to create the awareness of their friends. Finally, the mass reached influencers are those who have a huge range of followers on the social network. Recent trend in businesses activity is to offer incentives to individual users for re-posting the advertisement messages to their own profiles. A common type of an incentive puts all the re-posting users into a random draw for a valuable gift [42]
It is increasingly advantageous for companies to use social media platforms to connect with their customers and create these dialogues and discussions. The potential reach of social media is indicated by the fact that in 2015, each month the Facebook app had more than 126 million average unique users and YouTube had over 97 million average unique users.[27]
The American media critic Douglas Rushkoff was the first to coin the term Viral Marketing in his book ‘Media Virus‘ from 1994. Social media, including Facebook, Twitter and YouTube, play an important role in Viral Marketing. Platforms where information can be shared are particularly suited for this type of marketing. The goal is to spread the marketing message like a viral epidemic. That makes Viral Marketing a relatively cheap way to reach a large audience.
No doubt that harnessing influencers would be a lucrative business for both companies and influencers.[54] The concept of 'influencer' is no longer just an 'expert' but also anyone who delivers and influence on the credibility of a message (e.g. blogger)[49] In 2014, BritMums, network sharing family's daily life, had 6,000 bloggers and 11,300 views per month on average[55][56] and became endorsers for some particular brand such as Coca-Cola, Morrison. Another case, Aimee Song who had over 3.6m followers on the Instagram page and became Laura Mercier's social media influencers, gaining $500,000 monthly.[55]

CPC (Cost Per Click) or PPC (Pay per click) means advertisers pay each time a user clicks on the ad. CPC advertising works well when advertisers want visitors to their sites, but it's a less accurate measurement for advertisers looking to build brand awareness.[63] CPC's market share has grown each year since its introduction, eclipsing CPM to dominate two-thirds of all online advertising compensation methods.[24]:18[62]:1
Choose a niche. As defined by the Business Dictionary, a niche is a “small but profitable segment of a market, suitable for focused attention by a marketer”. In other words, a market niche is large enough to be monetizable (enough members to make it worth wile targeting) – and small enough to be described by just a couple of common parameters, such as age, interests, tech usage, habits, etc.
I love this infographic. Can I use it I see the code, but I like permission lol. I will use it for my clients to refer to it with my referral program and ambassador programs for Goodie Bag Marketing. You definitely hit on some things that needed much love. I agree, many forget about it. I select those who are my referral/affiliates and my ambassadors too. We need to compliment each other too.

Video Marketing is a good way to promote your business. However, it’s not that an easy task and sometimes you need a help from your co-workers like graphic designers if you don’t know how to create or draw your own icon or image to be used in the video. Though you can get from free stock photos and icons sites to compile it for your video, I think it’s better if you create your own.
With 360° videos, viewers “scroll” around to see content from every angle — as if they were physically standing within the content. This spherical video style allows viewers to experience a location or event, such as exploring Antarctica or meeting a hammerhead shark. VR allows viewers to navigate and control their experience. These videos are usually viewed through devices such as Oculus Rift or Google Cardboard.

For instance, you might use Facebook’s Lookalike Audiences to get your message in front of an audience similar to your core demographic. Or, you could pay a social media influencer to share images of your products to her already well-established community. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel.


Video advertising is becoming more and more affordable and widespread. Video adoption grows partly because advances in technology but also because it’s easy to spread across the globe. Making marketing videos for your business requires creativity and knowledge of human psychology. The cocktail of these components makes it possible to create real miracles of advertising at minimal cost.
To start Viral Marketing, companies use ‘seeding’. A seed is planted, it grows, creates new fruit with seeds that subsequently distribute its seeds. That means that a marketing campaign gets a nudge in the right direction; people are actively informed about the new campaign via social media. They’re stimulated to watch the expression. That gives the originator influence over the direction and the result of the viral marketing campaign.
"Jim and Jen, Thanks for your time and an awesome meeting. Jim,You have done so much in the past few years with your company, Your office space, your employees, their commitment are evidence that you have instilled your positive traits into them and your business. You should be proud. Jen, You are 'on it'!! It is uplifting seeing someone your age being so intense and into their work like you are. I can tell you're the type who wakes up with a smile and positive attitude. Michelle and I enjoyed the dialog and the advice. I really appreciate all you have done for me over the years and continue to do." Marcus L.
"Convert" videos may include a webinar filled with tactical advice, product demos sent via email, landing page promotional videos, case studies, or more in-depth explainer and how-to videos. For example, while an "attract" video might provide a quick tip for nailing a sales pitch, a "convert" video could be an animated explainer video that breaks down the inbound sales methodology.
Now that you’ve attracted video viewers and website visitors, the next step is to convert these visitors into leads. With most inbound marketing content, this means collecting some sort of contact information via a form. Video can aid this process by visualizing a solution to the buyer’s problem, whether that’s before the form on a landing page or as the offer itself. Overall, the goal of this kind of video is to educate and excite.

Understanding just how big the internet is may be the first step to understanding why internet marketing is becoming so important to businesses. As previously mentioned, the internet connects millions of people from all over the world. Look at social media websites such as Facebook which has over 800 million active users every day. Imagine the exposure your business could get from having a proper advertising campaign on social media website. With that in mind Social Media Marketing through popular websites such as Twitter and Facebook is only a small part of the internet marketing process.

Social media marketing on its own is free to use, as is content marketing if you’re creating and managing the content yourself. Several email marketing platforms have free plans for your first few hundred or thousand subscribers, giving you time to get your revenue increasing before you have to start paying. There are even free keyword research tools like Google’s Keyword Planner that can help you optimize your site at no cost.
Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.
I'm going to add in something that has yet to be said. You CANNOT plan to create a viral piece of content or viral marketing effort. The virality of information and messaging is subject DIRECTLY to the audience and how it sees, understands, shares and promotes this content. The major failing of any and all marketing departments and C-suite executives is that they request a viral video or viral image or viral tweet to help build the brand or promote an event. It. DOESN'T. WORK. YOU. CAN'T. DO. IT. If there were a true formula for creating viral content, it would be worth BILLIONS and only the most successful companies would own the patent on the strategy and methodology. Viral just happens and you thank your stars if it happens for your content or message. Now move along. Real marketing takes hard work and thoughtfulness.
We begin by gaining a sound understanding of your industry, business goals, and target audience. We follow a very formal marketing process for each social media strategy which includes in-depth discovery, market research, project planning, exceptional project management, training, consulting, and reporting. We also incorporate social media ads such as Facebook advertising into many marketing campaigns. As a top digital marketing agency we make social media recommendations that will be best for your business and offer the most engaging experience for your audience.
Internet Marketing Inc. is one of the fastest growing full service Internet marketing agencies in the country with offices in San Diego, and Las Vegas. We specialize in providing results driven integrated online marketing solutions for medium-sized and enterprise brands across the globe. Companies come to us because our team of well-respected industry experts has the talent and creativity to provide your business with a more sophisticated data-driven approach to digital marketing strategy. IMI works with some clients through IMI Ventures, and their first product is VitaCup.
Sixty-five percent of business decision-makers visit a marketer’s website after viewing a branded video. It’s clear that quality and relevant video marketing content can dramatically improve your site’s SEO by driving people to your homepage. Additionally, video can enhance your conversion rates: HubSpot reports that 39% of business decision-makers contact a vendor after viewing a branded video.
On March 6, 2012, Dollar Shave Club launched their online video campaign. In the first 48 hours of their video debuting on YouTube they had over 12,000 people signing up for the service. The video cost just $4500 to make and as of November 2015 has had more than 21 million views. The video was considered as one of the best viral marketing campaigns of 2012 and won "Best Out-of-Nowhere Video Campaign" at the 2012 AdAge Viral Video Awards.

A 2016 Statista survey reveals that the largest segment of affiliates falls within the 25-54 range. 81.82% of all affiliates work on their side (or main, for some) income in the most active years of their lives. The biggest share, 31.86% are aged 35-44, while nearly 12% of all affiliate marketers are aged 55 and above. In all likelihood, these marketing platforms will see greater adoption rates among elderly, as the technically-savvy young and middle-aged users of today grow older.
Social media marketing on its own is free to use, as is content marketing if you’re creating and managing the content yourself. Several email marketing platforms have free plans for your first few hundred or thousand subscribers, giving you time to get your revenue increasing before you have to start paying. There are even free keyword research tools like Google’s Keyword Planner that can help you optimize your site at no cost.
Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy

If you want to establish trust with your audience quickly, you need to be creating video. If you want to shorten your sales cycle, and work with more motivated and educated prospects, you need to be using video in your sales process. The video marketing strategies and resources below will help you crush it with video, no matter your experience level. You can also learn more about our video training and production services.  
The term viral strategy was first used in marketing in 1995, in a pre-digital marketing era, by a strategy team at Chiat/Day advertising in LA (now TBWA LA) for the launch of the first PlayStation for Sony Computer Entertainment. Born from a need to combat huge target cynicism the insight was that people reject things pushed at them but seek out things that elude them. Chiat/Day created a 'stealth' campaign to go after influencers/opinion leaders, using street teams for the first time in brand marketing and layered an intricate omni-channel web of info and intrigue. Insiders picked up on it and spread the word. Within 6 months PlayStation was number one in its category—Sony's most successful launch in history.
Sixty-nine percent of online shoppers want more product reviews from ecommerce sites. When affiliates and influencers recommend your brand, it enhances your credibility almost instantly. After they promote you, make sure to share that information with your customers. Use images, icons, or text to publicize where your brand has been used and reviewed across the web.
The study found that the referred customers yielded a 25% higher profit margin. This was the case because clients referred friends they thought would be a good fit with this bank. What’s more is that the bank could assume certain similarities between the new clients and their friends. These parallels made it easier for them to identify which products would interest them. The study also found that referred customers were 18% less likely to leave the bank.
'The influencers in order to communicate marketing messages to the audiences you seek to reach'.[36] In business, it is indicated that people prefer interaction with humans to a logo.[37] Therefore, it seems that influencers are on behalf of a company to build up a relationship between the brand and their customers. Companies would be left behind if they neglected the trend of influencers in viral marketing, as over 60% of global brands have used influencers in marketing in 2016.[38] The influencer types come along with the level of customers' involvement in companies' marketing.[39] First, unintentional influences,[40][39] because of brand satisfaction and low involvement, their action is just to deliver a company's message to a potential user.[41] Secondly, users will become salesmen or promoters for a particular company with incentives.[40][39] For example, ICQ offered their users benefits to create the awareness of their friends. Finally, the mass reached influencers are those who have a huge range of followers on the social network. Recent trend in businesses activity is to offer incentives to individual users for re-posting the advertisement messages to their own profiles. A common type of an incentive puts all the re-posting users into a random draw for a valuable gift [42]
There are numerous ways that advertisers can be overcharged for their advertising. For example, click fraud occurs when a publisher or third parties click (manually or through automated means) on a CPC ad with no legitimate buying intent.[80] For example, click fraud can occur when a competitor clicks on ads to deplete its rival's advertising budget, or when publishers attempt to manufacture revenue.[80]
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Referral marketing works because consumers trust the opinions of “real people” more than they trust traditional advertising. In fact, Nielsen says that people are four times more likely to buy a product or service when it’s referred by a friend. While referrals usually come from friends and acquaintances, they don’t have to. In fact, influencer marketing is considered a form of referral marketing, as influencers often share their favorite products with followers via organic sharing and sponsored posts. Referral marketing can come from friends, influencers, celebrities, and even online reviews (TripAdvisor and Yelp are good examples of this); again, people trust “real reviews” more than traditional advertising.

In February 2000, Amazon announced that it had been granted a patent[18] on components of an affiliate program. The patent application was submitted in June 1997, which predates most affiliate programs, but not PC Flowers & Gifts.com (October 1994), AutoWeb.com (October 1995), Kbkids.com/BrainPlay.com (January 1996), EPage (April 1996), and several others.[13]


A pop-up ad is displayed in a new web browser window that opens above a website visitor's initial browser window.[31] A pop-under ad opens a new browser window under a website visitor's initial browser window.[24]:22 Pop-under ads and similar technologies are now advised against by online authorities such as Google, who state that they "do not condone this practice".[32]
During the shoot, your job goes beyond pressing record. First and foremost, you need to be a coach. Balance critical feedback with support and be quick to give encouragement after each take. This is why conducting a table read during the scripting process is so important: It’s easier to give feedback when there’s not a camera in the room. Remember, be a little silly during the shoot or your talent will be on edge and uncomfortable — and it will show in the footage.
Now that you have all those great and compelling testimonials, use them! Feature them strategically on your website (your Home page, your About page, any sales page / opt-in page) and also share them on social media. Remember: 64% of consumers make an online research before deciding to buy, so that is a very good reason to get persuasive in every way you can.
For years, I used to blog a lot about SEO and link building, and I won some cool awards for my writing. Though I may no longer write much for the public, I’m still reading all of the news and theories of others in this industry on a daily basis. I still live, sleep, and breathe SEO. Plus, we have Ann Smarty on our team, who blogs and writes enough across the Web to compensate for my not writing. These days, I tend to focus my time on my business and my clients, not on writing or speaking my thoughts to the world.
Between 1996–1997, Hotmail was one of the first internet businesses to become extremely successful utilizing viral marketing techniques by inserting the tagline "Get your free e-mail at Hotmail" at the bottom of every e-mail sent out by its users. Hotmail was able to sign up 12 million users in 18 months.[67] At the time, this was historically the fastest growth of any user based media company.[68] By the time Hotmail reached 66 million users, the company was establishing 270,000 new accounts each day.[68] 
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